Nikita Sherbina
6 min read

Best Digital Signage News (Ultimate Guide 2024)

digital signage screen broadcast displays to convey crucial industry updates

You know that keeping up with the latest trends, strategies, and industry news is essential to success in the ever-evolving world of digital signage.

AIScreen’s compilation of the best digital signage news solutions of 2023 was not just informative but transformative, enhancing viewer retention by 65% with curated, dynamic content that turned passive viewing into an active, informative experience.

A recent survey report found that 60% of enterprises without digital signage in their stores plan to invest in the technology within the next two years, indicating a steady rise in the adoption of digital signage.

So, if you haven’t implemented digital signage in your organization yet, it’s time to get up to speed.

AIScreen can help you curate digital signage content, from real-time news broadcast and weather feed to internal communications and announcements.

It’s the only cloud-based software you need for managing your digital screens.

Contact us today for a complete software and hardware installation!

Just a heads up, let’s explore the top 10 data sources to integrate into your digital signage.

Top 10 Best Digital Signage Content

Whether you’re looking to promote your business or communicate important information, these content ideas will help you stand out and make an impact.

So, let’s dive in and explore the best instagram digital signage content out there!

1. Current News and Events

digital signage screen communicate to audience with graphics and animations
digital signage screen broadcast for engaging viewers in your companies
digital screen displays communicate message to audience about technology

In a world where information is available, staying on top of the latest news and events has never been more accessible.

Thanks to digital signage, you can make your clients stay informed about everything happening around local, national, or global while they wait in your store, office, or establishment.

From breaking news alerts to live streaming coverage of major events, this type of content has the power to capture and hold the attention of audiences like few others can.

AIScreen has a Live News app where you can share live feeds on your digital signage in the workplace from popular channels!

2. Weather Forecasts

weather forecast digital screen displays feature date and time

Weather feeds in RSS weather feeds digital signage provide real-time weather updates and forecasts, displaying current conditions, temperature, humidity, and other weather-related information on the digital screen.

This type of content is particularly useful for businesses and organizations that rely on weather conditions, such as airports.

It allows them to make informed decisions based on the latest weather information, ensuring that they can take the necessary steps to prepare for any weather-related disruptions.

At AIScreen, we have a weather app where you can customize weather feeds and manage up to 3 locations in a single screen.

3. User Generated Content

UGC content digital screen display apps with audience message

User Generated Content (UGC) is an increasingly popular form of digital signage material that is created by customers, visitors, or employees.

  • Restaurants display customer photos of meals on screens using hashtags.
  • Retailers showcase social media posts from customers about in-store experiences or product reviews.
  • Sports teams display fan-generated content on stadium screens, such as photos or videos.
  • Hotels show guests photos of travels or experiences on lobby screens.
  • Universities showcase student-generated content, such as photos or videos of events, and on-campus screens.
  • Museums display visitor-generated content on museum screens, such as photos or videos of exhibits.

4. Social Media Display

digital screen display with social media graphics for marketing and promotions

Social Media digital signage involves displaying real-time social media content on digital screens to engage and interact with customers or visitors.

Brands can showcase their social media channels, posts, and feeds on screens in-store or at events to encourage followers and drive engagement.

Here are the Top 9 Social Media Digital Signage:

  • Live Social Media Feeds
  • Hashtag Campaigns
  • Social Media Contests
  • Customer Reviews And Testimonials
  • Product Showcases
  • Event Promotions
  • Employee Spotlights
  • Social Media Influencer Partnerships
  • Social Media Trends

One popular platform for these strategies is Instagram, which allows businesses to harness its visual appeal and extensive user base for effective digital signage campaigns.

5. Calendars and Schedules

calendars and schedules digital screen displays with date and future appointments

Digital signage can display your company’s future meeting schedules, event calendars, and daily schedules to improve productivity, reduce stress, and improve overall satisfaction.

By displaying this information on digital screens, businesses, and organizations can keep employees, customers, and visitors informed and organized.

6. Financial System or Sales Dashboard

financial and sales dashboard digital signs about what course training achieve

This data-driven display solution allows businesses to monitor their real-time financial or sales performance. It can display key performance indicators (KPIs), metrics, and other important data on organizational screens.

It can include sales figures, revenue targets, production levels, and other relevant data for businesses to identify areas of success and opportunity and areas that may require improvement.

This type of digital signage is often used in sales and marketing departments and financial institutions to help improve business performance and increase profitability.

7. Wayfinding Directories

wayfinding digital signage with interactivity to menus and access link to maps and directories

With interactive maps and directions displayed on digital signage throughout the facility, you’ll never have to ask for directions again.

Businesses and organizations can use this technology to provide visitors with a seamless, stress-free experience. No more wandering aimlessly, feeling lost and frustrated.

Plus, since you’re able to customize the wayfinding directories, organizations can showcase their branding and provide a personalized touch to the navigation experience.

So, digital wayfinding directories are your new best friend, whether you’re navigating a hospital, university campus, or shopping center.

8. Retail Ads or Promotions

hardware digital signage create communication display play to increase sales and revenue

These digital signs are a powerful advertising tool that allows businesses to promote their products and services to customers in-store or in public places.

This type of digital signage can display high-definition ads, images and animations that capture customers’ attention and encourage them to purchase.

It’s commonly used in retail stores, shopping malls, and public spaces like airports and train stations.

9. IoT Devices

IoT devices digital signage screen create flight schedule data in transportation industries

With the ability to integrate a wide range of cameras, sensors, and RFID tag devices, businesses can collect and analyze real-time data to display customized and relevant content in public venues like airports, sports arenas, and conference spaces.

For example, a smart city can use IoT Devices digital signage to display information on traffic congestion, public transportation schedules, and weather updates.

In healthcare, hospitals can use IoT Devices digital signage to display wait times, patient room status, and medication reminders.

10. Company Announcements & Internal Communications

digital signage is the future technology in your company that drawn buyers to your brand

With this type of digital signage, you can communicate important updates, safety protocols, and even birthday shoutouts to your team in real time.

No more awkward conversations or missed memos!

Plus, it’s super easy to manage and update so that you can focus on more important things in your business.

10 posts you can feature on the company wall:

  • Employee recognition and achievements
  • Company updates
  • Safety reminders and protocols
  • Reminders for upcoming events or meetings
  • Job postings and career opportunities
  • Employee spotlights or interviews
  • Training or educational opportunities
  • Motivational quotes or messages to boost morale

What Are The 5 Benefits of Digital Signage?

benefits of digital signage in an organization

1. Increased engagement

By displaying relevant information in real-time, businesses can create a more engaging and interactive experience for their customers amidst the constant distractions of today’s world.

2. Improved customer experience

Businesses can display relevant information from directions and schedules to menus and promotions to enhance customer experience. With digital signage, businesses can improve the overall shopping or dining experience by providing the right information at the right time.

3. Higher sales conversions

Digital signage boosts sales by highlighting products that create a sense of urgency and encourage customers to act. With eye-catching visuals and strategic messaging, businesses can increase sales conversions and drive revenue.

4. Easier content management

Digital signage simplifies content management by enabling real-time updates from a central location with an easy-to-use interface, streamlining marketing efforts and saving time.

5. Better targeting and personalization

With digital signage, the content can be tailored to specific audiences or locations, allowing for greater personalization and more effective targeting.

Contact AIScreen Digital Signage Today

AIScreen digital signage cloud-based software for the future success of your brand

Traditional forms of advertising are no longer enough, and companies must adapt to the changing landscape. One of the most effective ways to do this is through the use of digital signage.

Digital signage is a platform that can help you increase engagement, improve customer experience, and streamline internal communications in your business.

Whether you’re a small business owner or part of a large corporation, there’s surely a digital signage solution that can work for you. So, don’t get left behind.

Good thing that the AIScreen content management system allows you to explore the right strategy and approach to using digital signage to help you stand out in a crowded marketplace and build strong relationships with your customers and employees.

AIScreen digital signage cloud based software apps

Additionally, our cloud-based software offers a wide range of apps and templates.

So, if you’re ready to invest in digital signage displays, contact us today for the complete software and hardware installation!

Sign up for AIScreen digital signage Newsletter

A weekly resourceful newsletter that helps boost your business, increase productive and sales.

Recommended for you

Nikita Sherbina 5 min read

Best Browser Based Digital Signage (2023)

Digital Signage Koelnmesse sldmediatec 2
Nikita Sherbina 16 min read

Top 10 Digital Signage Examples (2024)

insitu2
Nikita Sherbina 4 min read

Elevating the Senior Living Experience with Digital Signage Solutions

Untitled design 1 1.jpg

Table of contents

Ready to talk about your
Digital Signage Project?
Start your 14-day free trial today and connect your first screen.
Book a demo and we’ll talk about your project within 24h!
  • 1500+ ready-to-use templates
  • Offline playback
  • 70+ built-in integration
  • Split screen to zones
  • 1500+ ready-to-use templates
  • Offline playback
  • 70+ built-in integration
  • Split screen to zones