Shopping Mall Digital Signage That Makes Every Visit Memorable

Shopping mall digital signage on AIScreen digital signage software guides shoppers, sells screen time to brands and tells your story where and when it counts.

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Shopping mall digital signage: a freestanding portrait screen in a busy mall corridor and touch screen ordering kiosks with menu boards at a food court

Shopping Mall Digital Signage for Shoppers, Tenants and Advertisers

Plan media, book ads and track every campaign with AIScreen digital signage advertising software.

A Mall Worth the Trip

Grow your brand with content that entertains and informs. A richer shopper experience makes your center a place people plan a trip around.
Campaigns Shaped by Context

Give advertising partners precise control over every campaign. Target by screen location and time of day, and let AI cameras trigger content when the audience at a screen matches the demographics you set.
Ad Bookings of Any Size

From one tenant promo to a full media plan, keep every advertiser on track. Book ads, set impression targets per campaign, and let filler content cover gaps, so campaigns hit their goals without overplay.
Every Mall Screen in One Place

Manage directory kiosks, digital posters, video walls and food court menu boards across all your locations in one dashboard, and add screens as the digital signage network expands.

Shopping Mall Digital Signage at NorthPark Center

From Static to Stunning: How NorthPark Center Used AIScreen to Turn Digital Signage Into a Luxury Experience

The Challenge

NorthPark Center in Dallas had screens that looked refined, but their content lagged behind. Promotions were often out of sync, art exhibitions were announced on posters days after they opened, and wayfinding kiosk updates were just as slow.

The Solution

With AIScreen, the marketing team schedules content by time of day, zone and audience type across directory kiosks, entryway LED walls and gallery corridors, all from one cloud dashboard.

AIScreen didn’t just help us display content. It helped us preserve who we are, while moving at the speed our guests expect.

Kristen Gibbins,
Executive Director

Shopper using a touchscreen mall directory kiosk

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Shopping Mall Digital Signage Security With Encrypted Data and Device Monitoring

Keep the signage network safe with encrypted data, device health monitoring and automatic alerts.

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AIScreen dashboard listing screens with online, offline and sleeping status, tags, location and device type

Shopping Mall Digital Signage Apps for Standout Content

Design content in AIScreen Aura or upload images and videos, connect apps for digital signage content and wayfinding, and add AI audience analytics as an add-on.

Canva

Tenant promos designed in Canva

Walls.io

Shopper posts shown on a social wall

Social Feed for Facebook

Your center’s Facebook posts on screen

Google Calendar

Mall events synced from a shared calendar

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Shopping Mall Digital Signage That Works for Your Whole Center

See directories, tenant promos and ad slots run on one digital signage CMS in a live demo, or open a free account today.

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Shopping Mall Digital Signage FAQs

What is shopping mall digital signage?

Shopping mall digital signage is a network of screens across a shopping center that guides visitors, promotes tenants and events, and carries paid ads from brands. With AIScreen, the whole network is managed from one web dashboard, whether you run one mall or several.

How does mall signage help shoppers?

Mall signage helps shoppers find their way. Touch screen directories let visitors tap through store lists and maps, and screens along the concourses show where events, dining and services are, so people spend less time searching and more time shopping.

Can malls earn ad revenue from screens?

Malls can earn ad revenue from screens with the built-in DOOH advertising module. Your team creates media plans, books ads with an impression target for each campaign, sells airtime programmatically through DSPs and SSPs, and shares proof-of-play and audience reports with advertisers.

Can it promote tenant sales and events?

Tenant sales and events are easy to promote. Schedule each promo by date, start time and duration, choose the screens near the right wing or entrance, and let the content play on its own, with changes reaching every screen remotely in real time.

Where are mall screens placed?

Mall screens usually go where people stop or decide where to go next: entrances, directory points, food courts, escalators and corridors, walkways from parking and areas near anchor stores. AIScreen sells indoor freestanding, wall-mounted and touch screen displays for these spots.

Does it support interactive wayfinding?

Interactive wayfinding is supported through the Touch Kiosk Module. Tap actions open store pages, maps or offers, links can take visitors to a web page, and an inactivity timeout returns the kiosk to its home screen. Learn more about AIScreen interactive digital signage software.

How are many screens managed centrally?

Many screens are managed centrally from one cloud dashboard. Build playlists, schedule them for chosen screens or zones, and see what each screen is playing. Remote device management tracks online status, restarts media players and sends alerts when a device fails.

What about emergency messaging in a mall?

Emergency messaging in a mall uses a full-screen override. A manual trigger replaces scheduled content with an emergency alert, such as an evacuation instruction, on every connected screen in real time, and your team switches back to regular playlists from the same dashboard.